Website Drafts/ideas

After referring to our survey, we began sketching our rough ideas for the website. Naturally, we will be restricted by the tools provided by the Wix website designer, so we kept our ideas rough and subject to change.

As most people considered the aesthetic design to be the most important part of their appreciation of the site, we put heavy emphasis on creating a sleek, appealing look. As the most popular designs were that of XYLO and James Blake, we looked to these for inspiration. We ended up producing for rough sketches, all using a dominating main image, sands serif font and social media links in the form of icons. Because, as our survey revealed, social media is now the preferred way of keeping up to date with the band, we made sure these links were prominent in order to easily provide them to those who have little further interest in the site.

After discussing the options we felt that this design was our favourite. Its simplicity is in keeping with the ethos of our brand, and the uncluttered design makes for easy navigation. The central placement of the text and information enhances the aesthetic appeal. It also allows for the photo to have a more interesting and unusual appeal, with its focus being shifted to one side instead of central. this unusual presentation is likely to appeal to our target audience as defying conventional ideas is something that the subculture were appealing to appreciate. The photo will be the bands front-man, which connects it to the music video. It will be monochrome in order to keep it from distracting from the text too much.